marketing & tech to help you grow

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Transformd is the for‑profit arm of the Microsoft El Paso Innovation Hub, dedicated to empowering Borderplex small businesses through high‑quality, accessible marketing and technology services.

Our work fuels a larger mission: every dollar earned directly supports the Hub's programming, enabling us to continue offering the community low‑cost or free opportunities to connect, develop new skills, and participate in the rapidly expanding Paso del Norte tech ecosystem.

At Transformd, we believe in creating tangible economic impact. 

By equipping local businesses with modern tools, strategic guidance, and innovative digital solutions, we help strengthen the region’s entrepreneurial landscape while reinvesting in the communities we serve.